Case Study

13-01-2021

Nor-Fishing: A digital edition of one of the world’s largest fishing fairs

Nor-Fishing: A digital edition of one of the world’s largest fishing fairs
Nor-Fishing 2020

Foto: Tappin Digital Plattform for Nor-Fishing 2020

 18. – 20.august 2020 fikk vi sammen med Gyro æren av å være med på å digitalisere en av verdens største Fiskerimesser – Nor-Fishing.

Nor-Fishing has been an important national and international meeting place for the fishing industry since 1960 andis today one of the world’s leading trade fairs for fishing technology. The fair is described as the most important meeting place for meeting colleagues, like-minded people, customers, suppliers, scientists, researchers and public officials. 

We at Tappin delivered the digital platform, where participants could log in to follow live broadcasts from Trondheim and visit over 200 exhibitors at their digital stands. At the stand, participants could see videos/banners and information from exhibitors, as well as contact information and the opportunity to book a meeting with contact persons at the stand showcasing how modern event technology can recreate the exhibition hall experience online. During the live broadcasts, participants could share questions and comments in the chat where representatives from Nor-Fishing also participated and answered along the way. 


In total, the fair had 11,000 visitors from 46 countries during the three days of the fair (15% of visitors report that they saw the fair together with several others).

Read more about the fair and watch a film of the highlights on Gyro’s website here.